Supply Side Platform

Parent Category: Advertising

A supply-side platform is a technology platform to enable web publishers and digital media owners to manage advertising inventory, fill it with ads, and receive a share of advertising revenue.


We have discovered 24,366 live websites that use Supply Side Platform.

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Supply Side Platform usage statistics

Total sites that use Supply Side Platform24,366 websites
Percentage of website that use category<0.1%
Number of technologies in Supply Side Platform category6
Category leader MicroAd
Fastest Growing Technology adstir
Most Popular in Country Japan

Alternative Names

  • SSP
  • Sell-side



Top Technologies

Top 6 technologies in Supply Side Platform category (out of 6 total).
TechnologyWebsitesMarket ShareRecent changes
MicroAd20,685 84.89% -11
adstir8,567 35.16% +70
AdMatic799 3.28% -25
Video Intelligence368 1.51% -41
CatapultX173 0.71% -3
CA ProFit-X55 0.23% -1
See full technology list

Supply Side Platform usage distribution by website rank

The correlation between utilization of Supply Side Platform technologies and the relative popularity of websites

Geographical Distribution

Category usage distribution by websites across the globe.



Websites utilizing Supply Side Platform

Top websites that use Supply Side Platform
DomainCountryRankContacts
www.vice.com United States1,749
blog.ss-blog.jp Japan2,477
www.softbank.jp Japan3,343
cdn.blog.seesaa.jp Japan3,432
joemonster.org United States3,559
about.yahoo.co.jp Japan4,138
See full domain list