Buy now pay later market share and usage statistics.

Buy now pay later

Parent Category: Payment

Buy now, pay later is an installment plan money-lending approach which often involves four equal instalments spread out over a period of six weeks.

We have discovered 67,819 live websites that use Buy now pay later.

Total sites that use Buy now pay later	67,819 websites
Percentage of website that use category	0.11%
Number of technologies in Buy now pay later category	54

Category leader	Afterpay
Fastest Growing Technology	Klarna Checkout
Most Popular in Country	United States

Leading technologies in the Buy now pay later category (out of 54 total).

Technology	Websites	Market Share	Recent changes
Afterpay	32,614	48.09%	-371
Sezzle	7,137	10.52%	-1,473
Klarna Checkout	6,362	9.38%	+937
affirm	6,038	8.90%	+14
Tabby	2,536	3.74%	+51
Alma	2,384	3.52%	+468
ViaBill	1,889	2.79%	-10
SeQura	1,669	2.46%	+11
LayBuy	1,350	1.99%	-72
Aplazame	1,223	1.80%	-29
Atome	1,077	1.59%	-15
KueskiPay	1,005	1.48%	+30
Anyday	878	1.29%	+9
hoolah	636	0.94%	-43
Grab Pay Later	556	0.82%	+1

Number of websites that recently switched technologies within category

Top websites that use Buy now pay later

Domain	Country	Rank
addons.mozilla.org	United States	779
samsung.com	Korea, South	1,392
klarna.com	United States	1,538
lenovo.com	United States	1,598
airbnb.com	United States	2,006
afterpay.com	United States	2,719