Referral marketing

Parent Category: Marketing

Referral marketing is a word-of-mouth initiative designed by a company to incentivize existing customers to introduce their friends and contacts to become new customers. Referral marketing encourages and rewards the referrer for allowing a company to do so.


We have discovered 73,461 live websites that use Referral marketing.

Download website list

Referral marketing usage statistics

Total sites that use Referral marketing73,461 websites
Percentage of website that use category<0.1%
Number of technologies in Referral marketing category28
Category leader Yotpo
Fastest Growing Technology Referrals.com
Most Popular in Country United States

Alternative Names

  • Referral Marketing
  • Referral Software



Top Technologies

Top 6 technologies in Referral marketing category (out of 28 total).
TechnologyWebsitesMarket ShareRecent changes
Yotpo33,775 45.98% +357
Birdeye8,019 10.92% +346
Yotpo Loyalty and Referrals7,488 10.19% +132
eBay Partner Network6,484 8.83% -51
Referrals.com5,222 7.11% +2,845
Rise.ai3,184 4.33% -72
See full technology list

Top technology switches

Number of websites that switched technologies within category in the past 3 months

FromToWebsite Count
Friendbuy Yotpo2
Friendbuy Yotpo Loyalty and Referrals1
GrowSurf SparkLoop1
Yotpo Mention Me1

Referral marketing usage distribution by website rank

The correlation between utilization of Referral marketing technologies and the relative popularity of websites

Geographical Distribution

Category usage distribution by websites across the globe.



Websites utilizing Referral marketing

Top websites that use Referral marketing
DomainCountryRankContacts
vimeo.com United States67
issuu.com United States344
www.iubenda.com Germany512
usatoday.com United States819
www.domain.com United States1,175
www.ionos.com United States1,436
See full domain list