Google Ad Manager

Category - Advertising Networks

Google Ad Manager is an ad exchange platform that combines the features of two former Google's services - DoubleClick for Publishers (DFP) and DoubleClick Ad Exchange (AdX).

Technology usage statistics

Websites using DoubleClick Ad Exchange (AdX) 61,458 websites
Most popular in the country United States of America
Market position in Advertising Networks #3
Market share in Advertising Networks 7.99%

Technology adoption

Recent changes in DoubleClick Ad Exchange (AdX) usage. (See DoubleClick Ad Exchange (AdX) Usage Changes report)
Websites that added DoubleClick Ad Exchange (AdX) +2,576
Websites that dropped DoubleClick Ad Exchange (AdX) -2,021

Distribution by websites popularity

Google Ad Manager detection in the top websites by popularity
Top 10k sites 40 websites
Top 100k sites 521 websites
Top 1m sites 8,852 websites

Websites utilizing Google Ad Manager

Top websites that use DoubleClick Ad Exchange (AdX)

Domain Country Rank Contacts
www.irishtimes.com United States of America 336
www.dafont.com France 885
www.nvu.com Netherlands 1,156
www.clker.com United States of America 1,161
punchng.com United States of America 1,183
netroid.de Germany 1,826
See full domain list

Market Share

DoubleClick Ad Exchange (AdX) market share within the Advertising Networks category

Geographical Distribution

Technology usage distribution by websites across the globe.






Alternative Names

  • AdX
  • Google Ad Manager
  • DoubleClick Ad Exchange
  • DoubleClick for Publishers
  • DFP

Google Ad Manager often used together with


Category - Advertising Networks.
Google AdSense is used together with DoubleClick Ad Exchange (AdX) on 62,002 domains. Total 329,703 domains found using Google AdSense
Category - Document Standards.
JavaScript is used together with DoubleClick Ad Exchange (AdX) on 61,522 domains. Total 6,620,828 domains found using JavaScript
Category - Document Encoding.
UTF-8 is used together with DoubleClick Ad Exchange (AdX) on 46,283 domains. Total 8,690,114 domains found using UTF-8
Category - Document Standards.
Description Meta is used together with DoubleClick Ad Exchange (AdX) on 40,937 domains. Total 3,730,373 domains found using Description Meta
Category - Web Servers.
Apache is used together with DoubleClick Ad Exchange (AdX) on 27,846 domains. Total 3,817,801 domains found using Apache
Category - Programming Languages.
PHP is used together with DoubleClick Ad Exchange (AdX) on 25,762 domains. Total 3,784,998 domains found using PHP


Alternative Technologies


AdOcean: Total 978 domains found using AdOcean
AdRiver: Total 1,312 domains found using AdRiver
AdRoll: Total 16,040 domains found using AdRoll
Adverticum: Total 553 domains found using Adverticum
Adzerk: Total 36 domains found using Adzerk
AppNexus: Total 4,909 domains found using AppNexus
BuySellAds: Total 369 domains found using BuySellAds
Carbon Ads: Total 162 domains found using Carbon Ads
Chitika: Total 265 domains found using Chitika
Criteo: Total 19,777 domains found using Criteo