Snowplow

Category - Audience Measurement

Snowplow is a data delivery platform that collects and operationalizes behavioral data.


We have discovered  657,152 live websites   that are using Snowplow.

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Technology usage statistics

Websites using Snowplow657,152 websites
Most popular in the country United States
Market position in Audience Measurement#3
Market share in Audience Measurement3.35%
Most popular version2.17.3

Technology adoption

Recent changes in Snowplow usage. (See Snowplow Usage Changes report)
Websites that added Snowplow+2,905
Websites that dropped Snowplow-2,812
Websites that changed version of Snowplow746

Snowplow usage distribution by website rank

The correlation between utilization of Snowplow technology and the relative popularity of websites

Market Share

Snowplow market share within the Audience Measurement category



Geographical Distribution

Technology usage distribution by websites across the globe.



Websites utilizing Snowplow

Top websites that use Snowplow
DomainCountryRankContacts
flickr.com United States156
bitly.com United States634
getpocket.com United States708
www.meetup.com United States773
www.smugmug.com United States1,182
www.marketwatch.com United States1,656
See full domain list

Alternative Technologies


Google Analytics: Total 15,496,711 domains found using Google Analytics
Yandex.Metrika: Total 1,196,847 domains found using Yandex.Metrika
Matomo: Total 616,283 domains found using Matomo
Hotjar: Total 518,840 domains found using Hotjar
Cloudflare Insights: Total 293,093 domains found using Cloudflare Insights
Klaviyo: Total 182,436 domains found using Klaviyo
comScore: Total 99,537 domains found using comScore
Clicky: Total 60,384 domains found using Clicky
Plausible: Total 55,293 domains found using Plausible
Quantcast Measurement: Total 53,377 domains found using Quantcast Measurement





Alternative Names

  • Snowplow Analytics



Major Versions

  • 0.xx (3 subversions, 10 domains)
  • 1.xx (1 subversions, 1 domains)
  • 2.xx (32 subversions, 2,338 domains)
  • 3.xx (21 subversions, 317 domains)
  • 19.xx (1 subversions, 1 domains)
  • 50.xx (1 subversions, 1 domains)