Email Marketing

Parent Category: Marketing

Email Marketing is used to build loyalty, trust, or brand awareness by sending emails to potential or current customers. Email Marketing is divided into Direct email and Transaction email.


We have discovered 4,285,334 live websites that use Email Marketing.

Download website list

Email Marketing usage statistics

Total sites that use Email Marketing4,285,334 websites
Percentage of website that use category5.30%
Number of technologies in Email Marketing category203
Category leader MailChimp
Fastest Growing Technology HubSpot
Most Popular in Country United States



Top Technologies

Top 6 technologies in Email Marketing category (out of 203 total).
TechnologyWebsitesMarket ShareRecent changes
MailChimp1,811,727 42.28% -6,928
Sendgrid457,304 10.67% +12,420
HubSpot382,616 8.93% +23,795
Mailgun228,411 5.33% +11,210
Brevo211,273 4.93% +1,605
Klaviyo182,436 4.26% +17,994
See full technology list

Top technology switches

Number of websites that switched technologies within category in the past 3 months

FromToWebsite Count
MailChimp Klaviyo358
MailChimp HubSpot351
MailChimp Sendgrid288
MailChimp Mailer Lite233
MailChimp Brevo222
Mailgun Sendgrid216

Email Marketing usage distribution by website rank

The correlation between utilization of Email Marketing technologies and the relative popularity of websites

Geographical Distribution

Category usage distribution by websites across the globe.



Websites utilizing Email Marketing

Top websites that use Email Marketing
DomainCountryRankContacts
hugedomains.com United States14
github.com United States21
cloudflare.com United States27
paypal.com United States65
vimeo.com United States67
wordpress.com United States68
See full domain list