Lead Generation

Parent Category: Analytics

Lead generation is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads.


We have discovered 601,132 live websites that use Lead Generation.

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Lead Generation usage statistics

Total sites that use Lead Generation601,132 websites
Percentage of website that use category0.74%
Number of technologies in Lead Generation category83
Category leader Pardot
Fastest Growing Technology Lead Forensics
Most Popular in Country United States



Top Technologies

Top 6 technologies in Lead Generation category (out of 83 total).
TechnologyWebsitesMarket ShareRecent changes
Pardot79,926 13.30% -34
Intercom45,836 7.62% -1,047
OptinMonster44,007 7.32% +340
MailMunch40,847 6.80% -336
Leadfeeder40,765 6.78% +228
SumoMe37,999 6.32% -461
See full technology list

Top technology switches

Number of websites that switched technologies within category in the past 3 months

FromToWebsite Count
Leadfeeder Leadinfo12
Leadfeeder Clearbit9
Albacross Clearbit7
OptinMonster Pardot7
Pulse HighLevel6
Intercom Clearbit5

Lead Generation usage distribution by website rank

The correlation between utilization of Lead Generation technologies and the relative popularity of websites

Geographical Distribution

Category usage distribution by websites across the globe.



Websites utilizing Lead Generation

Top websites that use Lead Generation
DomainCountryRankContacts
twitter.com United States7
afternic.com United States52
paypal.com United States65
amazon.com United States84
cpanel.net United States141
dan.com Netherlands150
See full domain list