Personalization
List of technologies in Personalization category| Technology | Websites | Market Share | Recent changes |
|---|---|---|---|
 Salesforce Marketing Cloud | 80,317 | 21.53% | -39 |
 Google Optimize | 50,200 | 13.46% | -1,961 |
 Optimizely | 37,950 | 10.17% | +709 |
 Visual Website Optimizer | 32,685 | 8.76% | -871 |
| 12,410 | 3.33% | +43 | |
 Bazaarvoice | 10,321 | 2.77% | +637 |
| 9,602 | 2.57% | +524 | |
 OptiMonk | 9,351 | 2.51% | +4 |
| 8,892 | 2.38% | +1,331 | |
| 8,344 | 2.24% | +1,100 | |
| 7,797 | 2.09% | -371 | |
 LiveRamp | 7,383 | 1.98% | -218 |
| 7,031 | 1.88% | +134 | |
 Justuno | 6,674 | 1.79% | +655 |
| 6,557 | 1.76% | +276 | |
 Actito | 6,401 | 1.72% | -61 |
 DotDigital | 5,690 | 1.53% | +38 |
 HulkApps Infinite Product Options | 5,590 | 1.50% | +884 |
| 5,543 | 1.49% | +2,164 | |
 Okendo | 5,482 | 1.47% | +137 |