Parent Category: Ecommerce

Personalization software systems tailor a service or a product to accommodate the specific individual users.

We have discovered 568,183 live Websites that use Personalization.

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Personalization usage statistics

Total sites that use Personalization 568,183 websites
Percentage of website that use category 0.55%
Number if technologies in Personalization 81

Category leader Optimizely
Fastest Growing Technology Optimizely
Most Popular in Country United States of America

Websites utilizing Personalization

Top websites that use Personalization

Domain Country Rank Contacts United States of America 27 United States of America 65 United States of America 84 United States of America 88 United States of America 101 United States of America 103
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Top Technologies

Top ten technologogies in Personalization category

Technology Websites Market Share Recent changes
Optimizely 233,637 41.12% +9,422
Google Optimize 122,492 21.56% +7,071
Salesforce Marketing Cloud 78,698 13.85% +1,127
WebEngage 11,137 1.96% -24
OptiMonk 8,925 1.57% +265
Freshworks CRM 7,343 1.29% -212

Top technology switches

Number of websites that switched technologies within category in the past 3 months

From To Website Count
Optimizely Google Optimize 25
Optimizely PageSense 22
Raptor Google Optimize 10
Google Optimize Salesforce Marketing Cloud 8
Salesforce Marketing Cloud Google Optimize 8
RichRelevance Findify 7

Geographical Distribution

Category usage distribution by websites across the globe.