Category - A/B Testing Personalization

Optimizely provides A/B testing and multivariate testing tools, website personalization, and feature toggle capabilities, as well as web content management and digital commerce.

We have discovered 233,637 live websites that are using Optimizely.

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Technology usage statistics

Websites using Optimizely 233,637 websites
Most popular in the country United States of America
Market position in A/B Testing #2
Market share in A/B Testing 17.45%

Technology adoption

Recent changes in Optimizely usage. (See Optimizely Usage Changes report)
Websites that added Optimizely +48,452
Websites that dropped Optimizely -39,030

Distribution by websites popularity

Optimizely detection in the top websites by popularity
Top 10k sites 177 websites
Top 100k sites 882 websites
Top 1m sites 4,321 websites

Websites utilizing Optimizely

Top websites that use Optimizely

Domain Country Rank Contacts
medium.com United States of America 101
www.microsoft.com United States of America 103
dan.com United States of America 150
www.eventbrite.com United States of America 180
www.ft.com United States of America 244
www.bluehost.com United States of America 251
See full domain list
Flat price per the report, subscription is not required.

Market Share

Optimizely market share within the A/B Testing category

Geographical Distribution

Technology usage distribution by websites across the globe.

Alternative Technologies

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Crazy Egg: Total 51,023 domains found using Crazy Egg
Mixpanel: Total 39,679 domains found using Mixpanel
ConvertKit: Total 31,719 domains found using ConvertKit
Visual Website Optimizer: Total 26,488 domains found using Visual Website Optimizer
Poptin: Total 16,237 domains found using Poptin
Unbounce: Total 14,485 domains found using Unbounce
Justuno: Total 10,895 domains found using Justuno
Instapage: Total 9,950 domains found using Instapage