Google Analytics

Category - Analytics

Google Analytics is a web analytics service that tracks and reports website traffic.

Technology usage statistics

Websites using Google Analytics 1,561,520 websites
Most popular in the country United States of America
Market position in Analytics #1
Market share in Analytics 31.24%

Technology adoption

Recent changes in Google Analytics usage. (See Google Analytics Usage Changes report)
Websites that added Google Analytics +143,175
Websites that dropped Google Analytics -62,335

Distribution by websites popularity

Google Analytics detection in the top websites by popularity
Top 10k sites 2,565 websites
Top 100k sites 20,297 websites
Top 1m sites 185,492 websites

Websites utilizing Google Analytics

Top websites that use Google Analytics

Domain Country Rank Contacts
developers.google.com United States of America 28
creativecommons.org United States of America 34
medium.com United States of America 37
www.theguardian.com United States of America 52
www.paypal.com United States of America 53
www.eventbrite.com United States of America 60
See full domain list

Market Share

Google Analytics market share within the Analytics category

Geographical Distribution

Technology usage distribution by websites across the globe.






Google Analytics often used together with


Category - Document Standards.
JavaScript is used together with Google Analytics on 1,548,792 domains. Total 6,622,159 domains found using JavaScript
Category - Document Encoding.
UTF-8 is used together with Google Analytics on 1,510,319 domains. Total 8,702,930 domains found using UTF-8
Category - Mobile.
Viewport Meta is used together with Google Analytics on 1,320,874 domains. Total 4,818,971 domains found using Viewport Meta
Category - JavaScript Libraries.
jQuery is used together with Google Analytics on 1,216,038 domains. Total 4,177,824 domains found using jQuery
Category - Document Standards.
HTML5 Tags is used together with Google Analytics on 1,204,027 domains. Total 4,360,978 domains found using HTML5 Tags
Category - Programming Languages.
PHP is used together with Google Analytics on 1,066,303 domains. Total 3,965,788 domains found using PHP


Alternative Technologies


51.la: Total 10,540 domains found using 51.la
Ahoy: Total 2,312 domains found using Ahoy
Alexa Certified Site Metrics: Total 11,468 domains found using Alexa Certified Site Metrics
Amplitude: Total 1,237 domains found using Amplitude
AppDynamics: Total 989 domains found using AppDynamics
AT Internet Analyzer: Total 2,855 domains found using AT Internet Analyzer
AT Internet XiTi: Total 121 domains found using AT Internet XiTi
AWeber: Total 942 domains found using AWeber
Baidu Analytics: Total 35,218 domains found using Baidu Analytics
Bing Universal Event Tracking: Total 18,733 domains found using Bing Universal Event Tracking