Facebook Pixel

Category - Advertising Networks

Facebook Pixel helps clients to track conversions from Facebook ads and measure ad results.

Technology usage statistics

Websites using Facebook Pixel 272,598 websites
Most popular in the country United States of America
Market position in Advertising Networks #2
Market share in Advertising Networks 35.42%

Technology adoption

Recent changes in Facebook Pixel usage. (See Facebook Pixel Usage Changes report)
Websites that added Facebook Pixel +18,369
Websites that dropped Facebook Pixel -18,232

Distribution by websites popularity

Facebook Pixel detection in the top websites by popularity
Top 10k sites 604 websites
Top 100k sites 5,636 websites
Top 1m sites 33,119 websites

Websites utilizing Facebook Pixel

Top websites that use Facebook Pixel

Domain Country Rank Contacts
www.eventbrite.com United States of America 60
tinyurl.com United States of America 69
www.rollingstone.com United States of America 175
searchengineland.com United States of America 322
variety.com United States of America 356
www.crunchyroll.com United States of America 399
See full domain list

Market Share

Facebook Pixel market share within the Advertising Networks category

Geographical Distribution

Technology usage distribution by websites across the globe.






Facebook Pixel often used together with


Category - Document Standards.
JavaScript is used together with Facebook Pixel on 274,421 domains. Total 6,620,828 domains found using JavaScript
Category - Document Encoding.
UTF-8 is used together with Facebook Pixel on 270,202 domains. Total 8,690,114 domains found using UTF-8
Category - Mobile.
Viewport Meta is used together with Facebook Pixel on 258,653 domains. Total 5,065,567 domains found using Viewport Meta
Category - Document Standards.
HTML5 Tags is used together with Facebook Pixel on 241,799 domains. Total 4,279,915 domains found using HTML5 Tags
Category - JavaScript Libraries.
jQuery is used together with Facebook Pixel on 239,475 domains. Total 4,002,518 domains found using jQuery
Category - Document Standards.
Description Meta is used together with Facebook Pixel on 215,868 domains. Total 3,730,373 domains found using Description Meta


Alternative Technologies


AdOcean: Total 978 domains found using AdOcean
AdRiver: Total 1,312 domains found using AdRiver
AdRoll: Total 16,040 domains found using AdRoll
Adverticum: Total 553 domains found using Adverticum
Adzerk: Total 36 domains found using Adzerk
AppNexus: Total 4,909 domains found using AppNexus
BuySellAds: Total 369 domains found using BuySellAds
Carbon Ads: Total 162 domains found using Carbon Ads
Chitika: Total 265 domains found using Chitika
Criteo: Total 19,777 domains found using Criteo