Salesforce Data Management Platform (DMP)

Category - Segmentation, Customer data platform, Marketing Analytics, Advertiser Tracking

Salesforce DMP is a data management platform that captures, unifies and activates customer data to help build customer relationships. It provides complete customer data profiles, data activation from any location or device, and multichannel engagement to streamline engaging current customers and finding new prospects.



We have discovered 10,917 live websites that are using Salesforce DMP.

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Technology usage statistics

Websites using Salesforce DMP10,917 websites
Most popular in the country US
Market position in Segmentation#3
Market share in Segmentation24.19%

Technology adoption

Recent changes in Salesforce DMP usage. (See Salesforce DMP Usage Changes report)
Websites that added Salesforce DMP+6,588
Websites that dropped Salesforce DMP-447

Distribution by websites popularity

Salesforce Data Management Platform (DMP) detection in the top websites by popularity
Top 10k sites43 websites
Top 100k sites317 websites
Top 1m sites1,705 websites

Websites utilizing Salesforce Data Management Platform (DMP)

Top websites that use Salesforce DMP

See full domain list
Flat price per the report, subscription is not required.

Market Share

Salesforce DMP market share within the Segmentation category

Geographical Distribution

Technology usage distribution by websites across the globe.






Alternative Technologies


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Adobe Audience Manager: Total 12,057 domains found using Adobe Audience Manager
Oracle BlueKai: Total 5,465 domains found using Oracle BlueKai
Salesforce Interaction Studio: Total 2,319 domains found using Salesforce Interaction Studio
Tealium AudienceStream: Total 641 domains found using Tealium AudienceStream





Alternative Names

  • Salesforce Audience Studio
  • Krux Digital
  • Salesforce Data Management Platform (DMP)