Parent Category: Marketing

Audience segmentation is a process of dividing people into homogeneous subgroups based upon defined criterion such as product usage, demographics, psychographics, communication behaviors and media use.

We have discovered 50,291 live Websites that use Segmentation.

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Segmentation usage statistics

Total sites that use Segmentation50,291 websites
Percentage of website that use category<0.1%
Number of technologies in Segmentation category6

Category leader Adobe Audience Manager
Fastest Growing Technology Adobe Audience Manager
Most Popular in Country United States

Top Technologies

Top 6 technologies in Segmentation category (out of 6 total).

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Top technology switches

Number of websites that switched technologies within category in the past 3 months

FromToWebsite Count
Oracle BlueKai Adobe Audience Manager1
Tealium AudienceStream Adobe Audience Manager1

Segmentation usage distribution by website popularity

Geographical Distribution

Category usage distribution by websites across the globe.

Websites utilizing Segmentation

Top websites that use Segmentation

DomainCountryRankContacts United States19 United States356 United States513 United States516 United States543 United States544
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