Bing Universal Event Tracking

Category - Analytics, Advertising Networks, Retargeting

Universal Event Tracking (UET) is a tool that records what customers do on the website. By creating one UET tag and placing it across the website, Microsoft Advertising will collect data that allows customers to track conversion goals and target audiences with remarketing lists.

We have discovered  257,090 live websites   that are using Bing Universal Event Tracking.

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Technology usage statistics

Websites using Bing Universal Event Tracking257,090 websites
Most popular in the country United States
Market position in Analytics#25
Market penetration in Analytics1.12%

Technology adoption

Recent changes in Bing Universal Event Tracking usage. (See Bing Universal Event Tracking Usage Changes report)
Websites that added Bing Universal Event Tracking+189,760
Websites that dropped Bing Universal Event Tracking-19,014

Bing Universal Event Tracking usage distribution by website popularity

Geographical Distribution

Technology usage distribution by websites across the globe.

Websites utilizing Bing Universal Event Tracking

Top websites that use Bing Universal Event Tracking

DomainCountryRankContacts United States67 United States68 United States112 United States194 United States249 United States251
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Flat price per the report, subscription is not required.

Alternative Technologies

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Baidu Analytics: Total 1,358,048 domains found using Baidu Analytics
Yandex.Metrika: Total 1,356,722 domains found using Yandex.Metrika
Google AdWords Conversion: Total 1,118,114 domains found using Google AdWords Conversion
MonsterInsights: Total 1,050,591 domains found using MonsterInsights
Site Kit: Total 762,104 domains found using Site Kit

Alternative Names

  • Microsoft Advertising