Retargeting

Parent Category: Advertising

Retargeting is a form of online targeted advertising by which online advertising is targeted to consumers based on their previous internet behaviour


We have discovered 2,344,253 live websites that use Retargeting.

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Retargeting usage statistics

Total sites that use Retargeting2,344,253 websites
Percentage of website that use category2.90%
Number of technologies in Retargeting category38
Category leader Google Remarketing Tag
Fastest Growing Technology LinkedIn Insight Tag
Most Popular in Country United States



Top Technologies

Top 6 technologies in Retargeting category (out of 38 total).
TechnologyWebsitesMarket ShareRecent changes
Google Remarketing Tag1,160,610 49.51% -10,186
LinkedIn Insight Tag348,735 14.88% +6,939
Bing Universal Event Tracking297,080 12.67% +5,747
VK Pixel200,251 8.54% -1,586
Criteo194,789 8.31% -5,847
Google Remarketing Pixel154,860 6.61% -2,644
See full technology list

Top technology switches

Number of websites that switched technologies within category in the past 3 months

FromToWebsite Count
Google Remarketing Tag Bing Universal Event Tracking140
Google Remarketing Pixel Google Remarketing Tag117
Google Remarketing Tag LinkedIn Insight Tag72
Bing Universal Event Tracking Google Remarketing Tag59
LinkedIn Insight Tag Google Remarketing Tag48
Google Remarketing Tag Twitter Conversion Tracking45

Retargeting usage distribution by website rank

The correlation between utilization of Retargeting technologies and the relative popularity of websites

Geographical Distribution

Category usage distribution by websites across the globe.



Websites utilizing Retargeting

Top websites that use Retargeting
DomainCountryRankContacts
twitter.com United States7
www.hugedomains.com United States14
vimeo.com United States67
wordpress.com United States68
www.adobe.com United States88
www.namecheap.com United States112
See full domain list