Email Marketing

Parent Category: Marketing

Email Marketing is used to build loyalty, trust, or brand awareness by sending emails to potential or current customers. Email Marketing is divided into Direct email and Transaction email.


We have discovered 3,689,431 live websites that use Email Marketing.

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Email Marketing usage statistics

Total sites that use Email Marketing3,689,431 websites
Percentage of website that use category6.19%
Number of technologies in Email Marketing category256
Category leader MailChimp
Fastest Growing Technology Brevo
Most Popular in Country United States

Subcategories



    Website Distribution by Country

    Number of websites using Email Marketing
    United States1,983,050 websites


    Germany217,829 websites
    France191,450 websites
    GB161,773 websites
    Netherlands106,374 websites
    Italy83,728 websites
    Canada75,439 websites
    Australia71,993 websites
    Israel54,953 websites
    Spain53,194 websites

    Website Distribution by TLD

    Number of websites using Email Marketing
    .com1,832,094 websites
    .org221,169 websites
    .de186,716 websites
    .co.uk117,464 websites
    .nl105,461 websites
    .fr98,595 websites
    .com.au78,986 websites
    .net73,442 websites
    .it67,057 websites
    .ch51,483 websites

    Top Technologies

    Leading technologies in the Email Marketing category (out of 256 total).
    TechnologyWebsitesMarket ShareRecent changes
    MailChimp1,214,161 32.91% -22,017
    Sendgrid453,968 12.30% +3,547
    Brevo431,149 11.69% +31,083
    HubSpot348,668 9.45% +4,580
    Klaviyo183,420 4.97% +4,721
    Mailer Lite163,275 4.43% +7,270
    Mailjet150,397 4.08% +2,937
    Constant Contact113,891 3.09% -479
    Salesforce Marketing Cloud82,913 2.25% -120
    ActiveCampaign77,906 2.11% -609
    ElasticEmail75,499 2.05% +506
    Pardot66,149 1.79% -87
    MailPoet57,673 1.56% -765
    Campaign Monitor57,130 1.55% +614
    SendinBlue Plugin56,653 1.54% +1,273
    See full technology list

    Top technology switches

    Number of websites that recently switched technologies within category

    FromToWebsite Count
    MailChimp Brevo264
    MailChimp Klaviyo180
    MailChimp Mailer Lite129
    MailChimp SendinBlue Plugin112
    MailChimp HubSpot93
    MailChimp Sendgrid76

    Websites utilizing Email Marketing

    Top websites that use Email Marketing
    DomainCountryRankContacts
    hugedomains.com United States14
    github.com United States21
    cloudflare.com United States27
    paypal.com United States65
    vimeo.com United States67
    wordpress.com United States68
    See full domain list